Art Processors and Embrace Boston Celebrate Dual Silver Win at the Anthem Awards

A man and woman stand with their arms around each other in front of The Embrace sculpture.

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Art Processors has won not one, but two Silver Awards at the prestigious 3rd Annual Anthem Awards. In the categories of Podcast or Audio and Local Community Engagement under Human & Civil Rights, these awards recognise our remarkable work in partnership with Embrace Boston to create The Embrace Boston Digital Experience.

Chosen from a competitive pool of over 2,000 submissions spanning 44 countries, this accolade underscores the innovative approach and significant societal impact of the project. The Embrace Boston Digital Experience was launched alongside the unveiling of The Embrace sculpture in Boston Common on 13 January 2023. This significant monument by artist Hank Willis Thomas and MASS Design Group, honouring Dr. Martin Luther King Jr. and his wife, Coretta Scott King, symbolises love and unity in the heart of the United States' oldest public park.

Art Processors and Embrace Boston, the advocacy group behind the sculpture, crafted a progressive web app that offers an immersive audio-visual experience for visitors to the monument. The heart of this digital journey is a three-part audio narrative, voiced by cultural, spiritual, and political leaders from Boston's Black community. This narrative is complemented by biographies of local civil rights leaders, whose names are inscribed in the 1965 Freedom Plaza surrounding the sculpture, and photographic essays exploring themes linked to The Embrace and the broader civil rights movement in Boston.

Patricia McLoughlin, General Manager of the Anthem Awards, emphasised the importance of honouring such impactful work, stating, “In a year where so much is at stake, it is incredibly important to recognise impact work and celebrate the progress happening globally. Congratulations to all of this year’s Winners.”

Embrace Boston Digital Experience; 3rd Annual Silver Anthem Awards

 

"This recognition is a testament to our joint commitment with Art Processors to fostering a more equitable society. The Embrace Digital Experience is more than just an app; it's a platform that connects all communities to the monumental legacy of Dr. Martin Luther King Jr. and Coretta Scott King, emphasising the ongoing commitment to create a Boston full of love and inclusivity" - Imari Paris Jeffries, President and CEO, Embrace Boston

 

Nora Bauman, Art Processors Senior Content Developer, celebrates the win, expressing that "our collaboration with Embrace Boston reflects the organization’s core values of love, equity, and justice and brings Boston’s rich civil rights history into the spotlight. These awards honouring the Embrace Boston Digital Experience underscore the importance of projects like ours that centre Black voices, Black history, and Black joy.” 

By combining storytelling with technology, this project is a beacon of how digital experiences can enrich public art and history to create a profound connection between people and place.

As we continue to innovate and push the boundaries of digital and cultural experience design, these Anthem Awards are a tremendous encouragement for our team and partners at Embrace Boston. We extend our heartfelt thanks to everyone involved in making "The Embrace Boston Digital Experience" a project worthy of such international recognition.

 

About Embrace Boston

Embrace Boston was established at the Boston Foundation in 2017, and their work is intended to inspire change and activate social justice values towards the realization of a radically equitable and inclusive Boston by 2030. Embrace Boston is a nonprofit with a mission to dismantle structural racism through their work at the intersection of arts and culture, community, and research and policy. Collectively, the work is intended to create a radically inclusive and equitable Boston where everyone belongs and the BIPOC community prospers, grounded in joy, love, and wellbeing. The organization is a deeply collaborative, BIPOC-led organization that is working toward an ecosystem which fosters equity, opportunity, and wellbeing for a transformed Boston by 2030, the city’s 400th birthday.

 

Acknowledgement of Country

In the spirit of reconciliation, we acknowledge the many Traditional Custodians of Country throughout Australia and honour Elders past, present and emerging. We respect their deep, enduring connection to their lands, waterways and surrounding clan groups since time immemorial. We cherish the richness of First Nations Peoples’ artistic and cultural expressions.